Branded Handset UI
AMP'D Mobile Handset User Interface
Before touch-screen interfaces saturated the mobile market, Amp’d mobile had one of the most progressive mobile User Interfaces designed and developed by none other than BLITZ. Working with the Amp’d MVNO team, we created a fluid interface supporting dynamic and branded content on a whim based on a variety of content providers that included MTV and Comedy Central. The phone became a quick hit, with the UI being a main drive to purchase. Media Post writer Steve Smith even goes so far to say that Steve Jobs himself may have looked to the Amp’d user interface when crating the iPhone OS. Thanks for the props, Steve.
“BLITZ moved at lightening speeds to innovate in new territory for a mobile handset user experience that was both highly creative and solidly engineered. They continually surpassed our high expectations.”
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