TouchIT

Showtime Networks has a thriving Facebook community presence for their various shows. Many groups and pages currently have video that's played in the simple Flash player, yet none integrate across their various FB hubs. As a means of driving video usage and increasing their fan base, we created new player that allows for integration across the multiple pages and groups.

In working with the limitations of Facebook, we kept the design simple and focused on the importance of functionality. It easily integrates with Showtime’s existing Brightcove publishing schema and allows users to watch, comment and share with other fans within their socnet. And adding to the overall user experience, viewers are able to screen multiple videos within the player, rather than navigating away to another page refresh.

The client has had nothing but compliments with the project. It's a new way to experience a brand's videos within the confines of the social network, and easily re-skin for future iterations.